The powerful vision of modernity

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we have a long tradition of producing classic and innovative eyewear that dates back to 1964

masterfully finished

Gucci is inventing a thoroughly modern approach to fashion

Clip On Sol Modo Eco COLUMBIA TORT 55X17 148 Colección_Hombre The powerful vision of modernityECO is the only eyewear brand made from 95% recycled content (Recycled Collection) or 63% biobased material (Biobased Collection) plus they plant a tree for every frame sold (currently 1. 4 million trees in Cameroon) . They encourage customers to reuse the ECO packaging and donate their old glasses to people in need, which would provide vision for 314 million adults and children around the world. ECO's mission is changing the game in the industry.